At the launch of Eporta in Autumn 2015, founder Aneeqa Khan made a bold statement, claiming that her new company would ‘radically change the industry for the better’. Eporta is considered one of the key players in the new generation of super-efficient online marketplaces, and is often referred to as the Airbnb of the interiors market. The aim of the website itself is to connect buyers with furnishing retailers spanning from small boutique stores to established luxury brands. It’s original pool of 500 suppliers has already grown to over 1000, from across 43 countries. At Bazaar Velvet Contemporary Rugs, we are proud to be one of them.
The idea for Eporta struck Aneeqa when she was furnishing a new London home; ‘I was shocked at how difficult it was to access beautiful and original products despite the huge number of fantastic brands across the world’. She came to the understanding that this was not just a problem for end users, but interior designers and architects were also struggling with the same issue. Aneeqa quit her job as head of strategy at Zoopla and with a university friend and web developer, dived into the creation of Eporta.
Combining choice with speed and efficiency is at the core of the Eporta Ethos. Users benefit from a complex filtering system to find their ideal products. They also receive full product information and can communicate directly with the seller to negotiate prices and tackle special requirements. The popularity of the business has been overwhelming, with some heavyweight interior design talents giving their full support including Nicola Keenan of Studio K Design who describes it as the “most valuable resource we’ve got”.
At Bazaar Velvet, we are honoured to be one of the special brands invited to be a part of the Eporta community. Our range is constantly expanding and we are delighted to find our stunning ‘Bohemia Ashwood Honey’ contemporary rug featured in Eporta’s March newsletter. Please feel free to view our collections on Eporta and connect with us, we would be delighted to hear from you.